AI Insights · Timothy · July 2022
Top 5 Beauty Retail Apps on Android in Saudi Arabia in Q2 2022
The top beauty retail apps in Saudi Arabia on the Android platform showed varied performance in Q2 2022, with notable trends in downloads and active users.
In the second quarter of 2022, the top five beauty retail applications on the Android platform in Saudi Arabia demonstrated diverse performance trends in terms of downloads and active users. Here’s a closer look at how each app fared:
Nice One | نايس ون experienced fluctuations in weekly downloads, peaking at 16.2K in mid-April and ending the quarter with around 9.8K downloads per week. Active users saw a peak of approximately 39.3K in early April, with some decline and stabilization around 33.5K by the end of June.
Sephora KSA: Beauty & Makeup showed a gradual increase in weekly downloads, starting at 1.8K at the end of March and reaching 3.6K by the end of June. Active users followed a similar upward trend, growing from 2.6K to nearly 4K over the same period.
Bath&BodyWorks had a mixed quarter with weekly downloads ranging from 905 to 3.8K. Active users showed a steady increase overall, peaking at 12.7K in mid-June and ending the quarter slightly lower at 11.7K.
همسة ألماس saw a significant surge in weekly downloads, particularly in the last week of June, reaching 4.7K from a low of 243 in early May.
العربية للعود | Arabian Oud also showed an increase in weekly downloads, rising from 851 downloads at the end of March to over 3.1K by the end of June. Active users demonstrated steady growth from 11.3K to 14K over the quarter.
These insights into the performance of the leading beauty retail apps in Saudi Arabia on the Android platform for Q2 2022 are derived from Sensor Tower data. For more detailed analytics and insights, visit Sensor Tower.